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Thursday, September 14, 2006

Would you like Intel with your latte?

Elitegroup Computer System Co yesterday said that it will start supplying motherboards to chip giant Intel Corp in a deal designed to tap into China's massive Internet cafe market. "Intel has chosen us to supply motherboards. The deal is simple as Intel wants a supplier with ample supplies to forge a long-term relationship," said an Elitegroup official who spoke on condition of anonymity.

The paper quoted industry sources who said that because rival AMD's processors have acquired a 70 percent share of China's Internet cafe market, Intel is now aggressively striving to make up lost ground and increase its share to at least 50 percent. Intel has been pushing its Platform Administration Technology, which is a platform solution for small-sized and medium-sized network environments such as Internet cafes. It hopes its solution will become the standard platform for Internet cafes in China. But instead of using its own brand of motherboards this time, Intel has opted to use products made by Elitegroup to lower costs and boost competitiveness,

From Taipei Times


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